Digital Marketing Communications Specialist in Oakville ON, Canada

Siemens



Position Overview:

As a member of Siemens Mobilitys North America Communications Team, this position supports both traditional marketing communications for Siemens Mobility in Canada (Oakville, Ontario) as well as Digital Communications throughout the North American region. Our goal is to drive the North American digital strategy and development of digital content with regard to sales and executive demand generation campaigns. We would love to have you join our communications team as the liaison for Siemens Mobility Canada!

We're ideally looking for someone from the transportation industry to work successfully across global audiences, agencies, internal clients and platforms to work with our digital team to support website development, search optimization and maintenance.



Responsibilities:

In alignment with Siemens Mobility Canada senior management and Siemens Mobility North America Communications, you will improve brand visibility through digital campaigns and traditional marketing communications activities. Responsibilities will include:

  • Work with customers to maximize transparency for seamless entry-into-service and other project milestones through co-marketing activities.
  • Support development and execution of communication plans that supports new sales campaigns, including partner mapping, identifying communication tactics and measurement against critical metrics.
  • Lead online performance analysis and reporting and digital advertising on search and social channels.
  • Support North America Communication Team with email marketing and marketing automation process.
  • Collaborative project management across businesses and countries, with growing understanding of rolling stock, rail infrastructure, customer services, and intelligent traffic systems businesses.


Required Qualifications:

  • BS/BA degree. Concentration in Communications, Marketing or IT preferred.
  • At least 5-7 years proven communications, writing/editing web content, and digital marketing experience.
  • Demonstrated digital demand generation campaigns that support large scale bids.
  • Advanced understanding of content management systems, digital content development, information architecture, search engine optimization, web analytics, online advertising, demand generation and marketing automation processes and tools.
  • Outstanding verbal and written communications skills. Displays ability to effectively communicate information and ideas in written and video format.
  • Knowledge of the French Language preferred


Travel Requirement:

15% domestic and international travel - have your passport ready!



Job ID: 184365

Organization: Mobility

Company: SIEMENS MOBILITY LIMITED

Experience Level: Mid-level Professional

Job Type: Full-time



Siemens is committed to creating a diverse environment and is proud to be an equal opportunity employer. Upon request, Siemens Canada will provide reasonable accommodation for disabilities to support participation of candidates in all aspects of the recruitment process. All qualified applicants will receive consideration for employment.

By submitting personal information to Siemens Canada Limited or its affiliates, service providers and agents, you consent to our collection, use and disclosure of such information for the purposes described in our Privacy Code available at <web address removed>.


Siemens sengage à créer un environnement diversifié et est fière dêtre un employeur souscrivant au principe de légalité daccès à lemploi. Tous les candidats qualifiés seront pris en considération pour ce poste.

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